Mantén comunicados de prensa na túa estratexia de mercadotecnia de 2009

Boa amiga Lorraine Ball, que dirixe un Axencia de mercadotecnia de Indianápolis called Roundpeg, has worked with me over the last year on a couple of clients. One of my lessons learned from Lorraine is the incredible reach that press releases still get. It's amazing how many outlets republish releases – and how many that eventually get into blogs. This can be huge for backlinking, authority, and getting the word out on your company.

Perhaps most notable is that you don't have to wait for the big event to happen at your company to publish a press release. Something as simple as a webinar announcement or a new case study is great material! Don't discount press releases in your 2009 Marketing strategy. Thanks to Scott Whitlock at Flexware Innovation, unha empresa de tecnoloxía de fabricación. Scott deixoume unha nota preguntándolle polos puntos de venda de relacións públicas que recomendaba anteriormente e pensei que sería unha boa publicación no blog.

Eses puntos de venda son PRWeb PRLeap if you're a do-it-yourself marketer. Writing Press Releases is a little bit of an art form if you really want them to get legs, though. Call Lorraine if you need help there!

2 Comentarios

  1. 1
  2. 2

¿Que pensas?

Este sitio usa Akismet para reducir o spam. Aprende a procesar os teus datos de comentarios.